Access Recording
Association Tech Experts Webinar Series
Innovation in a Hurry
55 minutes
Did the pandemic damage your value proposition during the past year? Did you decide to keep the same business model but deliver it via Zoom? Has the new delivery channel made your offering more or less relevant to your members and key stakeholders?
If this last year has proven anything, it’s that associations need to be ready to innovate and not take their current business models for granted. In working to stay relevant with their members, customers, and stakeholders, associations must be willing to adapt as the pace of change continues accelerating.
This presents a challenge as associations must not only anticipate their future needs, but also be ready to take on new opportunities. During this session, Guillermo Ortiz de Zárate, an association technology veteran, will discuss the work that needs to go into making an organization ready to lean into these challenges.
He will cover how implementing Agile processes across the organization can change the culture and ensure readiness for lean innovation, as well as how he leveraged this framework to launch a new subsidiary and how NCARB is now democratizing innovation for the entire organization.
